“by nord” designs: gorgeous scandinavian aesthetic

I am in love with By Nord.  The Copenhagen-based company was founded in 2008, and has truly mastered the beautiful, natural simplicity of the Scandinavian aesthetic.  Embracing light and nature elements like wood, water, cotton, pottery, and plants, By Nord’s products encompass the idea of creating a home which embraces the outside world, even invites the elements of the surrounding environment in.  Everything is made organically, with no dangerous added chemicals or artificial materials.

Probably their most popular product at the moment, By Nord’s gorgeous duvet covers each showcase a striking greyscale photograph of a northern-dwelling animal, and each is paired with a pillowcase (sold separately) that reads like an Arctic wildlife guide.

Wouldn’t you know it, the company also makes tea!  I was unable to find descriptions of what’s actually in each blend, but the titles are thrilling: Deep Forest, White Energy, Morning Breeze…  I’m also in love with their throws, all of which are chunky and think-knit.  The colors are soft browns and blues, and the fabrics are wool or cotton.

By Nord incorporates nature photography into nearly all its bedding designs.  They have a huge assortment of pillowcases which evoke a rainy-day scene of the rugged Scandinavian terrain or of the equally rugged animals which dwell there, from reindeer to Icelandic ponies.

You have to check out their catalog to see some of the gorgeous photos, as well as their full collection of household items.  If you fall in love with the Scandinavian aesthetic as I have, I also recommend checking out the French store Boutique Scandinave, as well as the Stockholm Design Lab.